Public relations is considered to be a key component of any successful business This edition of Frank Jefkins’ M & E Handbook provides those starting careers. 3 Jun Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function. This revised edition includes information on examples of public relations campaigns and corporate identity campaigns and logos and updated material on media.
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Public Relations Techniques – Frank Jefkins – Google Books
Mar 14, Adiatamaputra added it. Access Online via Elsevier Amazon. Made Simple Frank Jefkins ElsevierJun 3, – Social Science – pages 0 Reviews Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function.
The factors that influence public expectations of public relations are presented in detail. Want to Read Currently Reading Read.
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Lists with This Book. Such factors as ability to communicate, frank jefkins public relations, interact relationx frank jefkins public relations, having personal integrity, and imagination are explained thoroughly. This subject includes telations packaging, distribution, sales force, market education, promotion, and merchandising of the product. Ninis Annisa rated it it was amazing Sep 27, Ahmed Kooyo rated it it was amazing Dec 25, This hugely successful book has been thoroughly revised to ensure its reputation as a foremost treatment of this lively subject and its compliance with the latest LCCI, CAM and CIM syllabuses.
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